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A guide to Indonesia’s leading bathroom distributors and retailers

As one of Asia’s fastest emerging economies, Indonesia is enjoying a boom in construction. And with this is coming and this is creating big demand for top quality sanitary and bathroom ware in all sorts of building projects. This means lots of opportunities for international brands to make a big splash in Indonesia.

Getting to know where your products, be they taps, showers, bath tubs, accessories and so on, can be distributed and sold is vital when entering a new country. We’ve profiled below some of Indonesia’s key bathroom distributors and retailers to give you a head start on succeeding in the Indonesian market. 


Kamarmandiku

http://kamarmandiku.com/

An online site which calls itself “Indonesia’s number 1 bathroom website”, Kamarmandiku offers products from a comprehensive range of international brands including American Standard. The company also works closely with developers and contractors, providing a vital supply link for foreign firms. 


Selerasindah (Versailles)

http://www.selarasindah.net/home

Selerasindah, also known as Versaille, has been an importer and retailer of luxury sanitary ware for over 30 years. In its portfolio of brands are international companies such as Hansgrohe, alongside the Axor sub-brand, Kaldewei and Cristal et Bronze. Notably, Selerasindah has supplied major building projects across the country, including many hotels such as Jakarta’s Grand Hyatt. 


Wisma Sehati

http://www.wismasehati.com/

A large range of sanitary ware, bathroom fittings and related finishing materials, such as flooring and tiles, is offered by online retailer Wisma Sehati. The company also has showrooms dotted across the country, providing its foreign brands, such as Kohler, a strong presence across the Indonesian archipelago. 


Surya Pertiwi

http://www.suryapertiwi.co.id/default.aspx

Toto is the main foreign brand sold by retailer and distributor Surya Pertiwi. However, this is not the only international company whose wares are offered by the luxury-focussed firm. Swiss multinational Geberit is also supplied to the Indonesian market by Surya Pertiwi, alongside Italian brand Zuchetti.


IBS Trading

http://www.ibs-trading.com/

Potentially the largest collection of international sanitary ware brands in Indonesia can be found at IBS Trading. IBS trading actually stands for “Indonesia Bathroom Supplier” which explains their huge collection that features products from Toto and American Standard.


Pt. Panca Wisesa Adheka

http://panca.co.id/main/index.cfm

You’ll find products from Italian brands Teuco and Inda at this retailer/distributor’s site. Panca Wisesa offers bathroom products and tiling, but what’s notable is the company’s distribution network. Fulfilment centres are located on the islands of Java, Sumatra and Bali offering exceptionally wide delivery coverage.


Dunia Bangunan

http://www.duniabangunan.co.id/index.html

Dunia Bangunan is a large-scale bathroom and sanitary ware supplier with two massive locations in Tangerang, close to the Indonesian capital Jakarta. Due to its proximity to the country’s financial heart, a large range of international brands such as Castelli and Onda can be found in Dunia Bangunan’s inventory. 


Galleria

http://www.galleria.co.id/welcome-galleria.html

Grohe, Dyson and Kohler are amongst the brands in Galleria’s portfolio – appropriate given the company’s philosophy of being the “ultimate in bathroom elegance”. Like many other Indonesian distributors, Galleria has supplied sanitary ware to a number of large scale construction projects. 

This goes to show how companies such as Galleria don’t just offer a sales space but act as platforms for use in major building developments – ideal for both commercial and brand awareness purposes. 

 


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